Writers: Get Higher MSN Positioning With Contextual Links In Articles
Recently, I began an in-depth study of search engine placement for articles that writers have prominently promoted on www.IdeaMarketers.com. In the process, I've gained some valuable insights on what works. MSN, in particular, seems to love IdeaMarketers articles. Titles promoted on the IdeaMarketers home page swiftly show up on the search engine. While titles are important, MSN also seems to pay attention to linked keyword phrases within articles.
I'll use one of our consistent contributors as an example. Julie Coulter Bellon, a romantic suspense novelist, has been posting excerpts of her books as well as book reviews for about six months now. She has consistently bid high enough to keep at least one of her articles on the IdeaMarketers home page at any given time. I'm also choosing Julie as the example because I do all her marketing and site maintenance and know that she hasn't submited articles to any other article directory besides IdeaMarketers. So this is a controlled example.
Two of her book excerpts, Time Will Tell and On the Edge, used the primary keyword phrase "romantic suspense novel" which was then linked straight over to her website – www.JulieBellon.com. The way IdeaMarketers works is the primary keyword phrase that you enter with an article automatically links to the URL you enter with the article. If you don't enter a URL with the article itself, it will link to the URL on your writer profile. In Julie's case, she had both these articles set so that her primary keyword phrase "romantic suspense novels" linked to her website's home page.
Today when I went to MSN and searched for "romantic suspense novel" on MSN, the number one natural listing was www.JulieBellon.com! That's quite impressive for such a highly sought after keyword phrase!
After looking at trends with MSN and keyword phrases, I'm convinced that if Julie had used the phrase on only one of her articles, she probably wouldn't have come up as high. But with two of her popular articles (both of which she'd placed on our home page for several weeks) using the same keyword phrase, MSN stood up and took notice.
About the Author Marnie Pehrson, Ringgold, GA, USA webmaster@ideamarketers.com More Details about article promotion here. Marnie Pehrson is an author, creator of www.IdeaMarketers.com, www.LocateACoach.com, www.SheLovesGod.com, www.BelieversAtWork.com and more. She is the author of inspirational books like Lord, Are You Sure? and historical fiction such as The Patriot Wore Petticoats. She also helps people earn money from home. For more information on her projects, visit http://www.pwgroup.com.
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