Adwords Strategy That Works

by Pawel Reszka on November 25, 2008

Everyone knows that Adwords can be very profitable if used the right way. It’s an awesome traffic generation tool that works instantly. You can literally set up a campaign within minutes and start testing conversions of your offers and see which keywords work and which don’t produce the results you want.

I know it sounds easy but in fact there is a lot more things involved than just setting up a campaign and hoping for good ROI.

Anyway, I have been doing some testing lately and it’s working out pretty well for me with the CPA networks. By the way I see much better conversions from a CPA offer than from a Clickbank product, so you might want to keep that in mind.

I am going to give you the exact strategy I have been using to profit from CPA offers. It works almost every time I use it. So here is what I do:

I am a member of about 6 CPA networks. I am always on the look out for great offers that pay per lead. The conversions on those are insanely high. I find something that pays per lead or where they only need to pay like $1 or $2 to sign up. I also make sure that the payout is around $15-$20.

Next, I make sure there are lots of searches within that niche and plenty advertisers. You do want to enter a market that is competitive!

Once I find an offer I want to promote then I fire up my Dreamweaver and start creating the landing page. I usually try to make the landing page look almost the same as the actual landing page of the offer I am promoting. I basically presell it and have a masked link to the offer.

Then I use my little cool script PPC Profit Booster to create landing pages for each keyword I want to bid on. I usually go for local targeting. I set up my pages so it’s like this keyword1-illinois.html, keyword2-indiana.html, and so on for each state.

Once I have the pages ready and uploaded to my site I create a sitemap for them and additional pages like privacy policy, terms page, contact us page, and that’s it. Now I go to Adwords and create the campaign. I set up a different Adgroup for each state with with only about 3-4 keywords in each Adgroup. This tactic allows me to get great quality score with no problem at all.

My ads go live and traffic starts rolling in I always monitor my spending and stats so the campaign is profitable. Once I see that it’s doing well I basically go and find another offer and repeat the process.

Of course sometimes I use a squeeze page before I send them to the offer, but this strategy helped me set up some profitable income streams that now run on complete autopilot…lol…ye it’s possible!

So there you have it. You could easily use this technique alone to start profiting massive cash with CPA offers. Just get out there and do it.

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